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KPMG's multi-disciplinary approach and deep, practical industry knowledge help clients meet challenges and respond to opportunities.

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KPMG has market-leading alliances with many of the world's leading software and services vendors.

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Helping clients meet their business challenges begins with an in-depth understanding of the industries in which they work. That’s why KPMG LLP established its industry-driven structure. In fact, KPMG LLP was the first of the Big Four firms to organize itself along the same industry lines as clients.

How We Work

We bring together passionate problem-solvers, innovative technologies, and full-service capabilities to create opportunity with every insight.

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Careers & Culture

What is culture? Culture is how we do things around here. It is the combination of a predominant mindset, actions (both big and small) that we all commit to every day, and the underlying processes, programs and systems supporting how work gets done.

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Customer Advisory

Modernize and connect marketing, sales, and service to deliver experiences, and results, that matter

How can you improve customer engagement and deliver greater economic impact amid uncertainty and disruption?

Today’s customers are better informed and more demanding than ever before. To succeed in today’s market, organizations must reimagine the products, services, and experiences they provide to customers and migrate to truly customer-centric business processes enabled by digital transformation.

KPMG Customer Advisory can help you modernize the way you acquire, retain, and grow customer relationships. Combining market-leading industry experience with functional acumen and technical know-how, we deliver greater return from your customer-focused investments. We equip savvy leaders and their teams with the perspective they need to achieve cost-effective growth.

The role of the front office is constantly evolving and it is necessary to adopt new strategies to tackle today’s challenges:

Maximize and accelerate the impact of front-office investments

Create a unified customer experience across the entire customer journey

Leverage data and insights to meet customer and business needs

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Our perspective

We bring focused solutions that draw on the full breadth of our team’s experiences to help our clients achieve customer-centric growth.

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Explore client stories

Learn how KPMG helps clients achieve their objectives

Client Story
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Preparing a sales organization for a high-growth spinoff

By transforming the client’s sales strategy and operations, KPMG made the difference in a medical technology carve-out

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Leading from the front through data and analytics

KPMG helped an industry leader develop a successful marketing analytics program to counter pressure in emerging markets.

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Putting customers at the center of their go-to-market strategy

KPMG and Grünenthal use data and measurement to redefine the customer experience

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More stories

Read about how we help clients enhance their customer experience, improve business performance, and drive new revenue streams—then let us do the same for you.

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Our strategic alliances

KPMG Customer Advisory strategic alliances are key to helping you achieve a sustainable competitive advantage. Our comprehensive solutions are driven by innovative technology from industry-leading companies like:

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Google Cloud

Preparing for a new world
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Medallia

KPMG and Medallia empower organizations to elevate their Customer Experience (CX) & Voice of Customer (VoC) programs
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Salesforce

Connect to your customers with speed, scale, and intelligence
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Microsoft

A secure path to modern, trusted digital enterprise
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Uptempo

Provide real-time visibility into marketing operations to help maximize value and drive business growth
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Varicent

KPMG and Varicent together help drive higher growth and ROI on Sales Performance Management investments.

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    5 steps to optimize your customer data

    The key to unlocking AI’s full potential

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    Insight
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    KPMG named a leader in customer experience strategy consulting services

    KPMG is honored to be recognized as a Leader, the highest designation possible, in The ForresterWave™: Customer Experience Strategy Consulting Services, Q4 2024.

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    Problem-solving: Vital to success in B2B financial services

    Consumers and business customers are loyal for different reasons

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    Accelerating revenue in the age of Generative AI

    Explore GenAI’s impact on revenue-generating teams from boosting productivity and improving experiences to reducing cost of sales.

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    A decade of advancing customer experience

    How top companies are using empathy and GenAI to create more value

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    Simplify your MarTech ecosystem for clarity and growth

    Cut spend and increase impact by simplifying your MarTech stack

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    Future Marketing: C-Suite Aligned, Visible, and Primed for Growth

    Featuring insights from marketing leaders, developed in partnership with Reuters Events

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    Contact us

    Our team of Customer Advisory specialists can help you understand what your customers need—and transform the way your organization delivers value.

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    Scott Lieberman
    Principal, US Customer Advisory Leader, KPMG US
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    Scott Lieberman
    Principal, US Customer Advisory Leader, KPMG US
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    Explore other services tailored to your business

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    Some or all of the services described herein may not be permissible for KPMG audit clients and their affiliates or related entities.

    The information contained herein is of a general nature and is not intended to address the circumstances of any particular individual or entity. Although we endeavor to provide accurate and timely information, there can be no guarantee that such information is accurate as of the date it is received or that it will continue to be accurate in the future. No one should act upon such information without appropriate professional advice after a thorough examination of the particular situation. KPMG LLP does not provide legal services.

    The information contained herein is not intended to be “written advice concerning one or more Federal tax matters” subject to the requirements of section 10.37(a)(2) of Treasury Department Circular 230.

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    For more detail about the structure of the KPMG global organization please visit https://home.kpmg/governance.

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